7 major advantages of gashapon machines-analysis of the busi

If selling masks is a tuyere project at the beginning of this year, then the hottest item in the second half of the year should be the gashapon machine. Why is the gastronomy machine so hot? Because of the continuous decline of doll machines and the increase in second-hand trading, many people can't do it anymore. The original good positions are profitable. They are withdrawn due to the lack of traffic in the mall. Then new projects are needed to replace them. Some people choose to blind Box machine, from the perspective of our gashapon machine operation, the blind box is actually the same as the lipstick machine or the blessing bag machine. The expensive gift of the machine is also expensive. There is no innovation. After the tuyere, it is a pig that fell down.

   Why does the gashapon machine become a dark horse? Lay multiple twisters to form an atmosphere, for example, a group of 5 units, 1 unit is two upper and lower warehouses, 5 units are 10 warehouses, 10 warehouses can hold 10 different kinds of gachas, the same location is optional Rich, with more choices of prices and more styles, there is a high probability that it will be out of stock. The width of 5 machines of the gashapon machine is 1.5 meters, and the area is 1 square. A mobile phone in the background can manage multiple places. The gashapon machine, small and beautiful, is suitable for multi-point placement, suitable for commercial projects that quickly spread and occupy the blue ocean, hesitating for the doll machine before 2017, whoever takes the place, the mall will not attract foreign investment because of this project.

                                                                                                    

2.Taiwan effect is performance

 

   As a boss, you have to calculate: laying 5 gashapon machines, 12 hours a day, 5 people per hour, and spending 10 yuan. Gachas are sold at the mid-range, 3 yuan for 10 yuan, which is a profit of 7 yuan, 70%, 50 yuan per hour for 1 hour*12 hours, and a turnover of 600 yuan per day, 70% of 600 yuan is The profit is 420 yuan, and there are more people on Saturday and Sunday.

                                                                                              

3. The positioning of the target group of the gashapon machine is clear

 

   The positioning is clear: the exclusive consumer market for children is especially suitable for young children. Going to the video game city or naughty castle requires more than 30 yuan each time. Going to the twisting machine and twisting an gacha for 10 yuan can coax the child, toys and can also Take away, genuine ip toy plastic models have everything, high-quality plastic-free parents and children love. Young people see personalized fashions such as hand-made models or key chains. The crowd covers a wide range, and they can freely take gachas according to the crowd and consumption level of the location. According to the proportion of 70% children and 30% young people We'll pick up the goods, and we have market operations colleagues who can help recommend what kind of good selling advice.

                                                                                          

4. Wide crowd coverage

 

  The same square can hold 5 twisting machines, there are double and triple layers, this is a square comparison with a doll machine, if a style toy does not reach the grade, almost no one will clamp it, twist The advantage of the gashapon machine is that it has many styles, it is no longer a plush toy, and it is no longer a young person. It is aimed at children's consumption, and children's consumption ability is irrational.

 

 

5. No competitive advantage in sales model

 

  Laying on the commercial aisles of high traffic and shopping malls, multiple doll machines are needed to form an effect, then the rent is conceivable, and the twister machine needs one square to put 5 units, and 2 squares is 10 units. In addition, there are many styles of twisted gachas, a wide audience coverage, and a small footprint. A twisted gacha is a must-have. Compared with the doll machine, sensible parents can’t play the doll machine with the child. The doll machine has a chance to come out. Parents with children will choose to twist a toy for their children. Young girls who are a little sensible will not play with the doll machine and choose to play the twisted gashapon machine, because the twisted gacha is often replaced, and some unexpected surprise gachas are often seen, so sticky Came.

                                                                                     

6. Big stickiness and more repurchases

 

   We have counted this data in the background, and 30% of people will repeatedly twist and repurchase and sticky to the twister. The reason for this multiple purchase is to collect a set, but you don’t know every Twice this series will come out, so there will be a mentality of multiple purchases, because of this series (the ghost blade is so cute).

                                                                                                                           

 

   The placement of the profitable category is the doll machine, but that is in the past. The doll machine has been tired for a long time. It is a kind of fatigue. Now the media or social media live broadcast will be popular. In fact, it has nothing to do with technology, and the difficulty and grip It can be debugged, and most of them no longer trust the doll machine. They all know that the fake gashapon machine can meet this type of consumption level, because a scan of the code will produce a gacha, and the price of the gacha is clearly understood. If you want to sell gachas quickly, you can set a lower price and focus on the quantity. If you sell well, continue to sell. The cost of a gacha in high-spending shopping malls can be 2-3 times, the daily turnover is usually 500+, and the daily turnover on Saturdays and Sundays is 1,000 yuan. There is no problem.

                                                                                 

People who operate gashapon machines in the industry feel that if they are laid in multiple locations, they will get very good results. After sleeping, there is basically no need to worry about the failure rate or worry about the gashapon machine, because it is a mechanical gacha, and it is rarely After-sales problems, after-sales are mainly coin-operated gadgets. You can read the previous articles here, which will not be described here. It is rare to see two machine failures in a year. This kind of entrepreneurial method is very popular among young people now. The thrill of loose change-the back-end data is real-time turnover, which will surprise every day.