Analyze the business of the gashapon machine-first analysis of the direction and development needs of the gashapon machine industry: China's gashapon machine industry develops later, and the similar ones include doll machines and massage chairs, and blessing machine lipstick machines. Looking at the placement equipment in China, it is still good to develop the doll machine first. After the decline of the doll machine in 2018, it needs a new model to replace it, and the gashapon machine has a status in the world and is in Japan. There are cultural connotations. The two-child policy is open, and the market for gashapon machines is still a good way to start business in the next few years. The market demand for gashapon machines is 600,000 (this is based on Japanese machine estimates). It is currently in a profitable stage of growth. Shipments of the company and its peers-Panyu Logistics and other places visited and calculated that the growth of the gashapon machine market is not bad.
However, most of the targeted devices such as doll machines, lipstick machines, singing machines, etc. are targeted at young adults, and their consumption is sane. They rarely see entertainment items for children in the display category. However, the entertainment industry in shopping malls Most of the consumer groups faced are children and young people, and the proportion of children is the largest to 70%, and the gashapon machine is a product that faces children's consumption, because children's consumption is not sensible, and the baby just needs , Companionship, parent-child interaction, etc. If you have trouble with a child, you can twist him a toy. There is a demand for the quality and appearance of the toy, so the gap of the toy of the gashapon toy capsul eis large, which means that it is placed in unmanned mode. For this market, the potential for development is huge.
Secondly, from the perspective of the investment cost of the unmanned, small-scale, multi-point placement, compared with the doll machine equipment, the equipment investment cost of the gashapon machine is relatively low, and the return is large. A warehouse, with the same area as the doll's house, can be placed with 3 gastronomy machines. On the second floor of the 3 gastronomy machines, there are 6 gacha toys to choose from. If the rent is expensive, you can choose the gashapon There are more diversified toy choices, and the audience is wide. You only need to lay the article where the gacha is-the cost recovery rate will be faster.
In addition, the requirements for the operating site of the gashapon machine are not high. Compared with the similar placement of singing machines, blessing bag machines, blind boxes and lipstick machines, the requirements for occupying the venue and equipment investment, the gashapon machine does not need too much. The business site is not subject to the restrictions of the site, and the types of gachas satisfy the consumer groups in this area to achieve "anytime, anywhere" operation.
Again, due to the small size of the twisting machine itself, one machine occupies an area of 30*44*135 cm. Relatively speaking, the business model must produce a gacha, that is, the sales model. In the long run, this repurchase rate is many times. Yes, when you go back and buy a large proportion of the model with relatively high viscosity, the machine will not have any routines.
Of course, the above are the advantages of the gashapon machine itself, but the current display products are diverse, partly hype or a short-term rise, and it is still good to make quick money, but according to the stable business model, twist Gashapon machine is not a good choice, how to choose a good product is also a matter of profitability. So what kind of product should be selected?
First: The quality of the product is the foundation of the product and the guarantee of profit! While pursuing novelty, we can't relax the quality requirements of the gashapon machine. You must know that the machine is placed unmanned for three days, and the new accessories such as cards, burned motherboards, etc. are sent and replaced. This cycle But it is very big, so if you want to make a profit quickly, you can choose our gashapon machine, the price of the machine is expensive, but the quality and appearance of the attractive demand, you must ensure the quality and style of the gashapon machine.
Second: the machine's worry-free management of the background, unmanned placement of the twisted gashapon machine is running in the venue, where the background of the mobile phone becomes very important, we have an abnormal reminder function, what problems occur with the machine, and send you a message to remind you at the first time This design is one of humanized unmanned management. There are more functions, designed for any display scene, because we are experts in the operation of the gashapon machine, the company's starting point is not just to stay at the level of selling machines.
Third: The second is that our gashapon machine does not have mandatory ads and powder suction. The powder suction of the gashapon machine is very disgusting. The pan-platform used is to have the powder suction function. The second is the rigid advertisement, powder suction. The back-end can record the records of each consumer’s purchases, the analysis frequency for multiple purchases, and the ability to send advertisements to such a crowd. It just happens to be a gacha or other hand-made advertisements, and your fans will dig it out.
It is concluded that the good choice of the gashapon machine, attractive style and convenient management are good machines. The price is a little more expensive. In the follow-up maintenance and failure rate, the consumer experience will wait for you to earn this money by many times. The quick profit of the gashapon machine is to achieve the realization of the local business aisle-multi-point, multi-site small-scale operation. This profitable model can be quickly copied after you feel it.
